Move it or Lose it - Get Seniors Physically Active Online

Library of Challenges

Short description: We are looking for a solution for the implementation of online sports programs for the elderly. The main challenge is how to bring new technologies closer to employees and then present them to the elderly in a fun way as a diversification of their everyday lives.

Market potential: The fitness market is expanding rapidly. The solution could be implemented in various centers. Customers can be fitness studios, gyms, personal trainers etc. There are no legal restrictions.

Timing: As soon as possible. Preferably, the pilot implementation would begin in 2022.

Desired result: We want to improve the user experience of our service and enable access to guided physical activity for the elderly in remote locations. Cheaper and easier for them, while reducing our carbon footprint and increasing our business traffic.

Information on challenge owner: Small SME (10-49 staff).

Market presence of challenge owner: Active in one country.

Keywords: Virtual Workout Program; Online Program for Seniors; Digital Workout Platform; Fitness Healthy Aging

type of
Finance or business model, Improvement of an existing process, Software solution,
Industry Sector
Health Tech
For Who
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