Enabling food consumers to verify food sustainability and origin

Library of Challenges

Short description: Sustainably produced foods are increasingly in demand by consumers, but there is cheating in food production,misleading consumers. The challenge is to develop a solution that enables consumers controlling the food is sustainably produced in all production stages and origin is correct.

Market potential: In Europe, there are about 750 million citizens, purchasing food stored in packages. The population interested in ensuring that they buy sustainable food is increasing.

Timing: Solutions are welcome as soon as they are ready, as sustainable produced food is in increased demand.

Desired result: Proof of concept, further development with food producers and supply chains and consumers as interested stakeholders.

Information on challenge owner: Agriculture organisation.

Keywords: Traceability of food; Detection and Analysis methods; Food Additives/Ingredients/Functional Food; Food Packaging/Handling; Safe production methods

type of
Finance or business model, Hardware solution, New technological approach, Other type of solution, Software solution,
Industry Sector
For Who
Public body, institution or other non-profit organisation
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